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personal data approved: 2016. III. 01.
Personal data
name András Bauer
year of birth 1952
name of institution
Corvinus University of Budapest
Doctoral Council of the University
Habilitation Committee of the University
doctoral school
BCE Doctoral School of Business and Management (Core member)
Council of the Doctoral School (member with consultation rigths)
accreditation statement submitted to: Corvinus University of Budapest
HAC accreditation
full compliance
(2016. VII. 08.)
Contact details
E-mail address andras.baueruni-corvinus.hu
phone number +36 1 482-5106
Academic title
scientific degree, title Ph.D.
year degree was obtained 1993
discipline to which degree belongs economics
institution granting the degree HAS
Employment
1978 - Corvinus University of Budapest
university professor or researcher
Thesis topic supervisor
number of doctoral students supervised until now 14
number of students who fulfilled course requirements 12
students who obtained their degrees:
Patrick Róbert Bohl PhD 2016  DSBM-BCE
Ádám Csepeti PhD 2015  DSBM-BCE
Melinda Reikli PhD 2014  DSBM-BCE
Krisztina Dörnyei PhD 2011  DSBM-BCE
Gabriella Sz. Tóth PhD 2008  DSBM-BCE
Ariel Mitev PhD 2006  DSBM-BCE
Tamás Gyulavári PhD 2006  DSBM-BCE
Irma Agárdi PhD 2005  DSBM-BCE
Katalin Nádasi PhD 2005  DSBM-BCE
(50%) Dóra Horváth PhD 2002  DSBM-BCE
Andrea Kunsági PhD 2000  DSBM-BCE
Zsófia Kenesei PhD 1999  DSBM-BCE

students with degree granting in process:
Boglárka Zsótér PhD (2016/12)  DSBM-BCE
József Hubert PhD (2017/10)  DSBM-BCE
Mirkó György Gáti PhD (2016/11)  DSBM-BCE
  Thesis topic proposals
Research
research area fairness in B2B relationships advertising in mature and young markets consumer reactions to financial crisis
research field in which current research is conducted economics
media and communctions
Publications
2014

Horváth Dóra, Mitev Ariel, Bauer András: Winning Media Strategies in the Time of the Economic Crisis, VEZETÉSTUDOMÁNY 45: (2)
type of document: Journal paper/Article
number of independent citations: 2
language: English
Full text 
2014

Bauer András, Berács József, Kenesei Zsófia : Marketing alapismeretek, Budapest: Akadémiai Kiadó, 452 p. (Marketing Szakkönyvtár)
type of document: Book/Monography
language: Hungarian
2012

Mitev Ariel, Dörnyei Krisztina, Bauer András: A kiégési szindróma vizsgálata a magyarországi értékesítők körében, MARKETING ÉS MENEDZSMENT 46: (3)
type of document: Journal paper/Article
language: Hungarian
2012

Bauer András, Csepeti Ádám, Gáti Mirkó, Mitev Ariel: A banki hitelfelvevők rejtett gazdaságból származó jövedelme, HITELINTÉZETI SZEMLE 11: (4)
type of document: Journal paper/Article
number of independent citations: 1
language: Hungarian
Full text 
2012

Bauer András, Mitev Ariel Zoltán: The Effect of Attitude Toward Money on Financial Trouble and Compulsive Buying, In: Szerk.: Adamantios Diamantopoulos, Szerk.: Wolfgang Ftitz, Szerk.: Lutz Hildebrandt, Szerk.: András Bauer Quantitative Marketing and Marketing Management. Wiesbaden: Springer, 2012. pp. 247-268.
type of document: Part of book/Könyvfejezet (to be translated)
language: English
2008

Bauer András, Mitev Ariel Zoltán : Eladásmenedzsment, Budapest: Akadémiai Kiadó, 268 p. (Marketing szakkönyvtár)
type of document: Book/Monography
number of independent citations: 24
language: Hungarian
2008

Agárdi Irma, Bauer András: The moderator role of size in Alliance-Performance Relationships, ACTA OECONOMICA 2008: (2)
type of document: Journal paper/Article
number of independent citations: 2
language: English
DOI 
2000

Agárdi Irma, Bauer András: Az élelmiszer-kiskereskedelem szerkezeti változásai és kialakult vállalatcsoportok Magyarországon, MARKETING ÉS MENEDZSMENT 34: (3)
type of document: Journal paper/Article
number of independent citations: 10
language: Hungarian
1998

Bauer András, Berács József : Marketing, Budapest: Aula, 620 p.
type of document: Book/Monography
number of independent citations: 67
language: Hungarian
1995

Hofmeister Tóth Ágnes, Bauer András: A magyar marketingvezetők helye a nemzetközi kulturális térképen, VEZETÉSTUDOMÁNY 26: (6)
type of document: Journal paper/Article
number of independent citations: 18
language: Hungarian
Number of independent citations to these publications:124 
Scientometric data
list of publications and citations
number of scientific publications that meet accreditation criteria:
117
number of scientific publications:
143
monographs and professional books:
14
monographs/books in which chapters/sections were contributed:
15 
number of independent citations to scientific publications and creative works:
330
further relevant information regarding accreditation (in Hungarian)
Több nemzetközi kutatási hálózat tagja European Marketing Academy alelnöke UC Berkeley visiting professor NYU adjunct professor CEMS Marketing Interfaculty Group elnök Habllitált doktor - Budapesti Corvinus Egyetem (to be translated)

 
All rights reserved © 2007, Hungarian Doctoral Council. Doctoral Council registration number at commissioner for data protection: 02003/0001. Program version: 1.2318 ( 2016. XI. 26. )