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Personal data sheet
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personal data approved: 2023. XII. 16.
Personal data
László Józsa
name László Józsa
name of institution
doctoral school
PE Doctoral School in Management Sciences and Business Administration (Supervisor)
SzE Doctoral School of Regional Sciences and Business Administration (Core member)
Council of the Doctoral School
the share of work in the different doctoral schools. PE Doctoral School in Management Sciences and Business Administration 10%
SzE Doctoral School of Regional Sciences and Business Administration 85%
SzE DSRSBA Council of the Doctoral School 5%
accreditation statement submitted to: Széchenyi István University, Győr
HAC accreditation
full compliance
(2019. VII. 19.)
Contact details
phone number +36 96 503-487
mobile phone number +36 20 946-3319
Academic title
scientific degree, title CSc
year degree was obtained 1994
discipline to which degree belongs economics
institution granting the degree HAS
Employment
2021 - University of Pannonia
university professor or researcher
2003 - Széchenyi István University, Győr
university professor or researcher
Thesis topic supervisor
number of doctoral students supervised until now 27.5
number of students who fulfilled course requirements 20
students who obtained their degrees:
Szilárd Szigeti PhD 2023  
Veronika Ferenczová PhD 2020  
Zsuzsa Darida PhD 2020  DSRSBA
Zsuzsanna Tóth PhD 2019  
Erika Seres-Huszárik PhD 2018  
Árpád Brányi PhD 2016  DSRSBA
Dániel Róbert Szabó PhD 2016  DSRSBA
Gábor ifj. Rekettye PhD 2016  DSRSBA
Tamás Brányi PhD 2015  DSRSBA
Boglárka Eisingerné Balassa PhD 2013  DSRSBA
Annamária Sasné Grósz PhD 2011  DSRSBA
(50%) Edit Süle PhD 2011  DSRSBA
Orsolya Veronika Zsellér PhD 2011  DSRSBA
Barbara Hegyi PhD 2010  DSRSBA
Veronika Keller PhD 2010  DSRSBA
Csilla Czeglédi PhD 2009  DSRSBA
Eszter Tárkányi PhD 2009  DSRSBA
János Puster PhD 2009  DSRSBA
Andrea Csépe PhD 2008  ISDSMOS
Ida Ercsey PhD 2008  DSRSBA
László Takács PhD 2008  DSRSBA
Adrienn Dernóczy PhD 2007  UoS-SIDS
Árpád Ferenc Papp-Váry PhD 2007  UoS-SIDS
Gizella Kontó PhD 2005  
present PhD students:
(50%) Nándor Palotai (PhD) (2027/08)  GDI-PE
(50%) Sengsouly Homedahack (PhD) (2027/08)  GDI-PE
(50%) Mohammad Jalil Afshar Bakeshloo (PhD) (2026/08)  GDI-PE
Malek Ben Mustapha (PhD) (2024/08)  DSRSBA
  Thesis topic proposals
Research
research area Marketing Strategy. Selling systems, SP. Marketing Planning
research field in which current research is conducted business and management
Publications
2022

 Putzer Petra, Józsa László: A marketinghatékonyság mérése, Akadémiai Kiadó
type of document: Book/Monography
language: Hungarian
URL 
2022

 Zsuzsanna Tóth, László Józsa, Erika Seres Huszárik, Kim-Shyan Fam: Business Culture and Behavioral Characteristics, ACTA POLYTECHNICA HUNGARICA 19: (7) pp. 69-86.
type of document: Journal paper/Article
language: English
URL 
2022

 Cham Tat-Huei, Cheah Jun-Hwa, Memon Mumtaz Ali, Fam Kim-Shyan, László Józsa: Digitalization and its impact on contemporary marketing strategies and practices, Journal of Marketing Analytics 2022: pp. 1-3.
type of document:
language: English
URL 
2020

 Wee-Ming Lau, László Józsa, Yoong-Wai Chan, Yee-Ling Fong, Hiram Ting, Kim-Lim Tan: BELIEFS AND ATTITUDE TOWARDS POLITICAL ADVERTISING DURING MALAYSIA'S GE14 POLITICAL TSUNAMI, INTERNATIONAL JOURNAL OF BUSINESS & SOCIETY 21: (1) pp. 285-299.
type of document: Journal paper/Article
language: English
2019

 Liu Yang, Li Qi, Edu Tudor, Jozsa Laszlo, Negricea Iliuta Costel: Mobile shopping platform characteristics as consumer behavior determinants, ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS ahead-of-print: (ahead-of-print) pp. 1-23.
type of document: Journal paper/Article
number of independent citations: 4
language: English
URL 
2019

 Marina Railevna Galiakhmetova, Vladimir Pavlovitch Koretskiy, Irina Mikhailovna Mardanova, László Józsa: Methods and approaches of Complexity Theory and Fuzzy Logic for intensity of university research in terms of Creative Work to be estimated, JOURNAL OF EASTERN EUROPEAN AND CENTRAL ASIAN RESEARCH 6: (1) pp. 86-98.
type of document: Journal paper/Article
language: English
URL 
2017

 Seres-Huszárik Erika, Józsa László, Tóth Zsuzsanna: Factors Determining the Development of Business Relationships in the Advertising Market, ACTA POLYTECHNICA HUNGARICA 14: (8) pp. 65-82.
type of document: Journal paper/Article
language: English
URL 
2017

 Huszarik Erika Seres, Jozsa Laszlo, Hevesi Andrej: Client groups in the early stage of the lifecycle of business relationships on the advertising market, MARKETYNH I MENEDZHMENT INNOVACIJ / MARKETING AND MANAGEMENT OF INNOVATIONS 3: (3) pp. 23-32.
type of document: Journal paper/Article
language: English
URL 
2016

 Józsa László: Nemzetközi marketing az átalakuló világban, VEZETÉSTUDOMÁNY 47: (4) pp. 15-18.
type of document: Journal paper/Article
language: Hungarian
2014

 Józsa László: Marketingstratégia, Akadémiai Kiadó
type of document: Book/Monography
number of independent citations: 4
language: Hungarian
Number of independent citations to these publications:8 
Scientometric data
list of publications and citations
number of scientific publications that meet accreditation criteria:
321
number of scientific publications:
325
monographs and professional books:
16
monographs/books in which chapters/sections were contributed:
25 
scientific publications published abroad that meet the accreditation criteria:
135
publications not in Hungarian, published in Hungary, meeting the accreditation criteria:
20
number of independent citations to scientific publications and creative works:
504
further relevant information regarding accreditation (in Hungarian)
Adjunct Professor (JK Lakshmipat University, Jaipur, India, 2013), Visiting Professor (Victoria University, Wellington, NZ), MAG (Marketing in Asia Group) vice-president, Professor of Selye University (Slovakia) Guest Professor of Huazhong University of Science and Technology (Kína)


2024. IV. 17.
ODT ülés
Az ODT következő ülésére 2024. június 14-én, pénteken 10.00 órakor kerül sor a Semmelweis Egyetem Szenátusi termében (Bp. Üllői út 26. I. emelet).
 
All rights reserved © 2007, Hungarian Doctoral Council. Doctoral Council registration number at commissioner for data protection: 02003/0001. Program version: 2.2358 ( 2017. X. 31. )